Job Details

Company: Layal Al Shaikh Group

Location: Remote (Karachi, Pakistan)

Employment type: Full-Time

Career level: Experienced (Non-Managerial)

Shift: Morning Shift

Salary: 80,000 - 180,000 PKR

Role overview:

Lead client acquisition on Upwork and similar freelance marketplaces to secure mid-to-large digital projects and long-term/retainer contracts. Craft strategic, high-converting proposals, manage bidding and pricing strategy, and coordinate with internal technical teams to deliver compelling, accurate scopes and timelines.

Key responsibilities:

• Lead end-to-end Upwork/freelance marketplace sales: opportunity discovery, proposal writing, pricing strategy, and negotiation for mid-to-large projects.
• Create tailored, high-converting proposals and cover letters that highlight technical capabilities and commercial value.
• Perform client discovery and consultative selling; manage negotiations to secure long-term engagements.
• Collaborate with technical teams to convert requirements into deliverables, estimates, and realistic timelines.
• Manage CRM/pipeline, track win rates, revenue metrics, and prepare basic reports/analytics.
• Represent the company with a polished, premium brand voice when communicating with senior stakeholders in USA/UK markets.
• Optimize bids to improve win rate, average contract value, and client retention.

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