Job Details

Company: Coreuptech

Overview: Coreuptech is a Karachi-based software company building scalable web and mobile solutions, cloud-native systems, API integrations, data analytics, and AI/ML-enabled features for startups, SMEs, and enterprises. We are seeking a Social Media Manager to grow brand presence in Pakistan, support lead generation for technical services, and translate product and engineering achievements into compelling content.

Responsibilities:

• Develop and execute social media strategy across LinkedIn, X (Twitter), Facebook, Instagram, and developer-focused channels to increase brand awareness and engagement.
• Create and publish content including posts, visuals, short videos, technical highlights, case studies, blog promotions, and employer-branding material aligned with company messaging and product roadmap.
• Community engagement: respond to comments and messages, cultivate relationships with developer and startup communities, and identify influencers and partners for collaboration.
• Campaign management: plan, run, and optimize paid and organic campaigns to generate marketing-qualified leads and promote events, webinars, and product launches.
• Analytics and reporting: set KPIs, monitor channel performance, and produce monthly reports with insights and actionable recommendations to improve ROI.
• Cross-functional collaboration: work closely with product, engineering, and sales teams to translate technical features into audience-appropriate content and support content localization for the Pakistan market.
• Brand governance: ensure consistent messaging, tone, and visual standards across channels and maintain content calendar and asset library.

Location: Karachi

Reporting: Reports to Marketing / Head of Growth

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This job was originally posted on Mustakbil.com