Digital Marketing Specialist Jobs in Lahore, Pakistan - Mustakbil.com
| Company: | Scalix Technologies |
|---|---|
| Location: | Lahore, Pakistan |
| Category: | Career Fairs |
| Job Type: | Full-Time |
| Salary: | Not Disclosed PKR |
| Posted On: | 2026/6/20 |
Role summary
The Digital Marketing Specialist will join a cross-functional growth team focused on demand generation, product positioning, and brand presence for SaaS products. The role involves executing digital campaigns, managing content, optimizing websites and landing pages for conversion and SEO, running paid media with an ROI focus, and building marketing automation and lead-nurture programs.
Key responsibilities
Apply Now at Mustakbil.com
This job was originally posted on Mustakbil.com
The Digital Marketing Specialist will join a cross-functional growth team focused on demand generation, product positioning, and brand presence for SaaS products. The role involves executing digital campaigns, managing content, optimizing websites and landing pages for conversion and SEO, running paid media with an ROI focus, and building marketing automation and lead-nurture programs.
Key responsibilities
- Develop and execute digital marketing campaigns across paid search, social, email, and content channels to drive qualified leads and product trials.
- Create and manage content plans including blog posts, case studies, whitepapers, landing pages, and social media assets aligned with product and sales goals.
- Optimize website and landing pages for conversion rate, user experience, and SEO; coordinate technical SEO improvements with engineering.
- Manage paid media budgets, set target KPIs, monitor performance, and provide data-driven recommendations to improve ROI.
- Build and maintain marketing automation flows, lead scoring, and nurture programs.
- Set up and monitor UTM tracking, conversion events, and attribution reporting across channels.
- Collaborate with product, engineering, sales, and design teams; provide briefs and edit technical content as needed.
Apply Now at Mustakbil.com
This job was originally posted on Mustakbil.com