Performance Marketing Specialist Jobs in Lahore, Pakistan - Mustakbil.com
| Company: | Nokhba.AI |
|---|---|
| Location: | Lahore, Pakistan |
| Category: | Advertising/Marketing/Public Relations |
| Job Type: | Full-Time |
| Salary: | Not Disclosed PKR |
| Posted On: | 2026/9/9 |
Nokhba.AI is building an AI-powered HR technology platform that helps businesses hire smarter and faster. We are seeking a Performance Marketing Specialist to drive measurable customer acquisition and growth through paid digital channels. This role will own performance campaigns across Meta and Google, optimize marketing investment, and convert campaign activity into qualified leads, product sign-ups, demo bookings, and business opportunities.
Responsibilities
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This job was originally posted on Mustakbil.com
Responsibilities
- Plan, launch, manage, and optimize paid campaigns across Meta Ads and Google Ads.
- Develop acquisition strategies for HR professionals, recruiters, business owners, and decision-makers.
- Manage budgets and optimize CPL, CPA, ROAS, conversion rate, and customer acquisition cost.
- Build audience segments, retargeting campaigns, and conversion funnels.
- Conduct A/B tests across creatives, copy, audiences, landing pages, and offers.
- Collaborate with Content, Design, Sales, and Customer Success teams to improve campaign performance and lead quality.
- Monitor funnel performance from ad click through lead, sign-up, demo, and conversion.
- Maintain conversion tracking, pixels, events, and campaign attribution.
- Prepare recurring performance reports with actionable insights.
Apply Now at Mustakbil.com
This job was originally posted on Mustakbil.com